Branding A Family Of Sub-Brands

In this post, we look at a case study of how we helped created a family branding for a company with multiple sub-brands and how we used effective visual language to create a brand identity that is greater than the sum of it’s parts.

What is a sub brand and when do you need one

Mash B. - Techstars

Branding A Family Of Sub-Brands

Branding A Family Of Sub-Brands

Mash B. - Techstars

Mash B. - Techstars

Branding Resources & Articles

Branding A Family Of Sub-Brands

What is a sub brand and when do you need one

The Importance of Brand Architecture for Your Sub Brands

Mash B. - Techstars

Branding A Family Of Sub-Brands

The Importance of Brand Architecture for Your Sub Brands

The Ultimate Startup Incubator Guide

Branding A Family Of Sub-Brands

Think of Brand Architecture or Brand Structure as a brand's family tree or its hierarchy. It is how an organ…

Parent Brand Sub-Brand Relationships - Branding Strategy Insider

Family Logo Maker

Effectively market multiple brands under one company

Phelan Family Brands